People were not so sure about spending on online advertising till 2010. Recently people have opened up to the concept of spending on advertising campaigns. There has been a kind of global resurrection since 2012 and internet or digital marketing has come out as one of the foremost avenues for marketers. Online advertising and in the country in the early 2000′s. If we focus on the upcoming trends and reports, 2012 proved to be a very pivotal year for Pakistan media and digital marketing agencies in Pakistan as well. Financial pundits can debate that the advertisers and marketers did not register any overwhelming improvements, over the months; many FMCGs were reported to have been paving ways to make contact with digital marketing firms to roll out campaigns in the future.
In the year 2012, a compiled ad spending amount by marketers in the country was approximately about $500 million. Of this amount, only about one percent went towards digital Pakistan advertising. However, as leading retailers, banks and other companies turn their attention to the internet and new media, online ad spending in the country is projected to grow by leaps and bounds in the coming years.
This serves as a positive platform for clients and brands looking to enhance their visibility on the internet based platforms. There are many agencies coming up that can provide you with the expertise to tap these markets. They provide services in all verticals of marketing like Search Engine Optimization, Paid Advertising (PPC, PPM & Blogging). The Pakistan marketing services provided by these companies can help in building of your web presence along with helping you gain prominence over your competitors by gaining higher page rankings. You can easily capture the attention of your target audience through search engine and social media marketing. You can avail the latest technology along with an utmost level of expertise to increase your brand value. Pakistani marketing companies also provide web designing and graphic design services. They understand that every company and brand have different requirements. They have the creative inputs and insights to design a website that will stand out from the rest. They also ply their trade in print ads, electronic advertising and traditional methods. Some of these companies also have the unique combination of experts and youth power to unleash the innovative power of flash multimedia designing. These are some of the services provided by Pakistan Media companies.
- Search Engine Optimization
- Social Media Marketing
- Media Planning and Buying
- Online Reputation Management
- Web and Graphic Designing
- Google Ad words and Analytics